Duolingo #SayWelcome

Company: Wieden+Kennedy Amsterdam

Role: Senior Interactive Producer

Refugees are always told that it’s their responsibility to integrate, but assimilation should be a two-way street. So, for World Refugee Day 2021, instead of focusing efforts on teaching refugees to speak a new language, we created the #SayWelcome campaign for Duolingo, encouraging people to learn welcoming phrases in the languages most spoken by refugees.