adidas Ozworld

Company: Jam3

Role: Senior Digital Producer

adidas Ozworld is the world’s first personality based, AI generated avatar creation platform. Visit the site to create your unique, free, adidas branded interoperable avatar and take it across the web.

I was the Senior Producer for the Creative Development and Technical Discovery phases for this project. The rest of the project was then completed by additional producers and the super talented team at Jam3.

Awards:

Webby Award - Metaverse, Immersive & Virtual Arts, Fashion & Culture 2023

Cannes Lion - Silver - Digital Craft

FWA Site of the Day

Awwwards Site of the Day